Stohls definition of convergence and divergence, while commonly used in discussions surrounding communication and globalization in organizations,
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Stohl’s definition of convergence and divergence, while commonly used in discussions surrounding communication and globalization in organizations, may be considered as limiting to the scope of organizational ambitions. What are your thoughts on these two concepts? How would you apply these concepts to global/multinational organizations? Will you be able to identify whether an organization is following the convergence or divergence model, depending on your knowledge of an organization’s mission statement, advertising and marketing campaigns, and services or products offered?
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Intercultural Communication For Everyday Life
ISBN: 9781444332360
1st Edition
Authors: John R. Baldwin, Robin R. Means Coleman, Alberto González
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