As the marketing manager for a mobile phone company explain how CVP analysis could be useful in

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As the marketing manager for a mobile phone company explain how CVP analysis could be useful in determining the best mix of price, volume, sales mix and advertising.

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Accounting

ISBN: 978-1118608227

9th edition

Authors: Lew Edwards, John Medlin, Keryn Chalmers, Andreas Hellmann, Claire Beattie, Jodie Maxfield, John Hoggett

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