4. Reread the Management Focus, Vodafone in Japan, then answer the following questions: a. Why do you

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4. Reread the Management Focus, “Vodafone in Japan,” then answer the following questions:

a. Why do you think Vodafone was pursuing a global standardization strategy?

b. How did the firm hope that this strategy would boost profitability and profit growth?

c. Why did the strategy not work in Japan?

d. In retrospect, what should Vodafone have done differently?

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ISE International Business Competing In The Global Marketplace

ISBN: 9781260092349

7th Edition

Authors: Charles Hill, G. Tomas M. Hult

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Question Posted: Oct 19, 2024 02:01 AM

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4. Reread the Management Focus, Vodafone in Japan, then answer the following questions: a. Why do you

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ISE International Business Competing In The Global Marketplace

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