In terms of Dunnings eclectic paradigm, describe the ownership-specific advantages, location-specific advantages, and internalization advantages that Unilever
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In terms of Dunning’s eclectic paradigm, describe the ownership-specific advantages, location-specific advantages, and internalization advantages that Unilever holds. Which of these advantages do you believe has been most instrumental to the firm’s success? Justify your answer? .L01
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International Business The New Realities
ISBN: 9781292303246
5th Global Edition
Authors: S. Cavusgil, Gary Knight, John Riesenberger
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