=+that requires customers to walk through every department before they reach the checkout stations. This forced path

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=+that requires customers to walk through every department before they reach the checkout stations. This forced path can seem constraining to their customers who naturally are more free spirited than the IKEA management model. Can this

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International Business Competing In The Global Marketplace

ISBN: 9781259929441

12th Edition

Authors: Charles Hill, G. Tomas M. Hult

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Question Posted: Oct 19, 2024 07:01 AM

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=+that requires customers to walk through every department before they reach the checkout stations. This forced path can seem constraining to their customers who naturally are more free spirited than...
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=+2. IKEA is also very IKEA-centric. For example, the IKEA store itself will be laid out as a maze
=+spell trouble in the near future, or is the IKEA way a sustainable business model?
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=+that requires customers to walk through every department before they reach the checkout stations. This forced path

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International Business Competing In The Global Marketplace

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