2. A company wishes to increase the sales performance of its staff. It has been determined that...

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2. A company wishes to increase the sales performance of its staff. It has been determined that for each $15 product sold, the company makes $5 in profit. Currently, employees who are paid $20 an hour sell an average of four products an hour. A consultant is persuading the company to purchase a four-hour training course. The consultant guarantees that sales capacity will increase by 25 percent and that the effect will last one year (50 weeks of selling time, assuming an eight-hour day). The cost of the course is $400 per employee. Should the company buy the training course for its 10 sales representatives? Conduct a cost-benefit analysis to determine the answer.

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Human Resource Management

ISBN: 9780357033852

12th Edition

Authors: Sean R. Valentine, Patricia Meglich, Robert L. Mathis, John H. Jackson

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