9.6 Is standardization or adaptation of individual products the most desirable policy for an exporter? Why or

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9.6 Is standardization or adaptation of individual products the most desirable policy for an exporter? Why or why not?

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International Marketing And Export Management

ISBN: 9780273743880

5th Edition

Authors: Gerald Albaum, Edwin Duerr

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Question Posted: Oct 08, 2024 05:00 AM

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Is standardization or adaptation of individual products the most desirable policy for an exporter? Why or why not?
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9.6 Is standardization or adaptation of individual products the most desirable policy for an exporter? Why or why not?
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9.6 Is standardization or adaptation of individual products the most desirable policy for an exporter? Why or

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International Marketing And Export Management

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