Create a complete international marking plan for one of the following companies: Japanese company seeking to export
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Create a complete international marking plan for one of the following companies:
- Japanese company seeking to export rice to other Asian countries
- Italian automobile company seeking to sell fuel-efficient cars in Africa
- Information technology software company in India seeking to expand to Australia
- Spanish winery seeking to enter markets in Central America
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Related Book For
International Marketing
ISBN: 9781506389219
2nd Edition
Authors: Daniel W. Baack, Barbara Czarnecka, Donald E. Baack
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