Define: The Greater China Bottom-of-the-Pyramid Markets Purchase price parity (PPP) Four Asian Tigers ASEAN+3 APEC

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Define:


 “The Greater China”

Bottom-of-the-Pyramid Markets

 Purchase price parity (PPP)

Four Asian Tigers

 ASEAN+3

APEC

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International Marketing

ISBN: 978-0077842161

17th edition

Authors: Philip R. Cateora, John L. Graham, Mary C. Gilly, R. Bruce Money

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