Explain what firms can do to succeed at targeting global consumers.

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International Marketing

ISBN: 9780357445129

11th Edition

Authors: Michael R. Czinkota, Ilkka A. Ronkainen, Annie Cui

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Question Posted: Jan 21, 2024 12:23 PM

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Explain what firms can do to succeed at targeting global consumers.

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There are several strategies firms can adopt to achieve success while targeting global consumers These include 1 Understanding the Local Market Compan...View the full answer

International Marketing

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