Forecasts of future performance based on (a) an extrapolation of the past, (b) alternative scenarios?
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Forecasts of future performance based on
(a) an extrapolation of the past,
(b) alternative scenarios?
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Related Book For
International Marketing Strategy Analysis, Development And Implementation
ISBN: 9781473778696
9th Edition
Authors: Robin Lowe , Isobel Doole , Alexandra Kenyon
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