What effects has information technology had on international marketing research?

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International Marketing

ISBN: 9780357445129

11th Edition

Authors: Michael R. Czinkota, Ilkka A. Ronkainen, Annie Cui

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Question Posted: Jan 22, 2024 05:39 AM

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What effects has information technology had on international marketing research?

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Information technology has had a tremendous impact on international marketing research in numerous ways 1 Greater Accessibility to Data With the adven...View the full answer

International Marketing

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