'The decision facing the export marketer concerning establishing a foreign-based sales subsidiary is a difficult and complex...

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'The decision facing the export marketer concerning establishing a foreign-based sales subsidiary is a difficult and complex one to make.' Discuss.

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International Marketing & Export Management

ISBN: 978-0273743880

7th edition

Authors: Gerald Albaum, Edwin Duerr

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Question Posted: Dec 02, 2015 04:39 AM

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'The decision facing the export marketer concerning establishing a foreign-based sales subsidiary is a difficult and complex...

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A foreign sales subsidiary is a separate entity incorporated in another ...View the full answer

International Marketing & Export Management

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