You are requested by the VP Marketing to determine consumer preference for restaurants in Paris, France and

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You are requested by the VP Marketing to determine consumer preference for restaurants in Paris, France and New York City. What sources would you use to determine this?

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Global Marketing Contemporary Theory Practice and Cases

ISBN: 978-0078029271

1st edition

Authors: Ilan Alon, Eugene Jaffe

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Question Posted: Feb 26, 2016 04:40 AM

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You are requested by the VP Marketing to determine consumer preference for restaurants in Paris, France and

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Global Marketing Contemporary Theory Practice and Cases

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