In groups of three, with each person acting as one of the C-suite leadership roles, identify and share with the class your hospital’s core values, core purpose, and what the future of the organization vividly looks like in 30 years.

a. What do you personally value? What guides decision making and forms the foundation upon which you act? List three to five personal values and then compare and collectively identify your hospital’s values.

b. Identify the purpose of why your hospital exists today and for the next 100 years. Distill the essence of your presence by using the performance improvement techniques, asking the five whys, or using a fishbone diagram to get to the root. This purpose should have inspirational meaning to those working within your hospital.

c. With clarity of your collective purpose and value system, envision and describe with strong conviction and in vivid detail your hospital 30 years from today. This should include a goal that aligns both purpose and values; when spoken, others say “wow” and understand it right away.