Speaking Assume that you are a salesperson in a furniture store.

Develop a list of the buying motives you believe might be prompting each of the following types of customers to consider buying a sofa sleeper:

(a) a college student who is buying furniture for a one-bedroom apartment,

(b) a family that is outfitting a family room they are remodeling, and

(c) a motel owner who is deciding between a less expensive sofa and the sofa sleeper for 50 rooms.

Prepare and present a sales presentation to the class that you would use for each of these customers.