4. Cutcos product line includes more than 100 choices under the Cutco name alone. The extended line...
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4. Cutco’s product line includes more than 100 choices under the Cutco name alone. The extended line includes kitchen utensils, gadgets and flatware, sporting and pocket knives, and garden tools. Is it realistic to think that Cutco can enter global markets with all of its products for each market every time they consider a new market entry?
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