1. What are some of the assumptions on which the new allocation tool was built? How likely...
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1. What are some of the assumptions on which the new allocation tool was built? How likely are those assumptions to stay the same in the future? In other words, how enduring would this tool be?
2. What are some of the challenges Deutsche Post DHL may face as it seeks to implement the new tools worldwide? How do these challenges change the job of the local marketing managers?
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Related Book For 
Introduction to Information Systems
ISBN: 978-0073376882
16th edition
Authors: George Marakas, James A. O'Brien
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