The value that attracts millions of customers to McDonald's every day comes from capabilities that are based
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The value that attracts millions of customers to McDonald's every day comes from capabilities that are based in its value chain. Briefly describe McDonald's value chain and discuss how information systems facilitate each component in the chain. Can you think of a way that information technology could improve your next trip to McDonald's?
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McDonalds value chain consists of a series of interrelated activities that add value to its products ...View the full answer
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