Cost-benefit analysis (Learning Objective 6) Consider the cost-benefit analysis for GEs quality program discussed on page 24.

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Cost-benefit analysis (Learning Objective 6)

Consider the cost-benefit analysis for GE’s quality program discussed on page 24. Suppose GE’s managers now estimate an 85% chance that the projects will yield an extra $20 million in benefits and a 15% chance that the projects will yield an extra $80 million. What is the expected value of the additional benefits nowi Assuming that total costs remain at $200 million, and cost savings in the first year already amounted to $170 million, does this change your mind about whether the quality program was a worthwhile investment?

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