Sue Bee Honey is one of the largest processors of its product for the retail market. Assume that one of its plants has annual fixed costs totalling \($12,000,000\), of which \($4,500,000\) is for administrative and selling efforts. Sales are anticipated to be 800,000 cases a year. Variable costs for processing are \($30\) per case, and variable selling expenses are 25 percent of selling price. There are no variable administrative expenses. Required If the company desires a profit of \($7,500,000\), what is the selling price per case?