Sears Roebuck has hired you as a consultant to give it marketing advice about how to sell

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Sears Roebuck has hired you as a consultant to give it marketing advice about how to sell its new all-terrain vehicle. On the basis of the material covered in this chapter, suggest two specific marketing strategies for Sears to consider

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Interpersonal Skills In Organizations

ISBN: 9781259911637

6th Edition

Authors: Suzanne De Janasz, Karen Dowd, Beth Schneider

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