You used radio advertising and newspaper advertising to predict sales (stored in Advertise). Develop a regression model
Question:
a. At the 0.05 level of significance, is there evidence that the interaction term makes a significant contribution to the model?
b. Which regression model is more appropriate, the one used in this problem or the one used in Problem 14.6? Explain.
For Information: Problem 14.6
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Related Book For
Statistics For Managers Using Microsoft Excel
ISBN: 772
7th Edition
Authors: David M. Levine, David F. Stephan, Kathryn A. Szabat
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