The first component of a good business plan is usually a/an ____________. (a) industry analysis (b) marketing

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The first component of a good business plan is usually a/an ____________.

(a) industry analysis

(b) marketing strategy

(c) executive summary of mission and business model

(d) set of financial milestones

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Management

ISBN: 9781119323990

4th Canadian Edition

Authors: Barry Wright, Daniel G. Bachrach, John R. Schermerhorn

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