Describe the steps in Zimbras sales process. How well did its old marketing automation system support that
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Describe the steps in Zimbra’s sales process. How well did its old marketing automation system support that process? What problems did it create?
What was the business impact of these problems?
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Related Book For
Management Information Systems
ISBN: 9780132142564
12th Edition
Authors: Ken Laudon, Kenneth Laudon, Jane Laudon
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