How important is the reservation system at airlines such as WestJet and JetBlue? How does it impact

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  1. How important is the reservation system at airlines such as WestJet and JetBlue? How does it impact operational activities and decision making?
  2. Evaluate the key risk factors of the projects to upgrade the reservation systems of WestJet and JetBlue.
  3. Classify and describe the problems each airline faced in implementing its new reservation system. What management, organization, and technology factors caused those problems?
  4. Describe the steps you would have taken to control the risk in these projects.
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Management Information Systems Managing the Digital Firm

ISBN: 978-0133156843

7th Canadian edition

Authors: Kenneth C. Laudon, Jane P. Laudon, Mary Elizabeth Brabston

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