8 With regard to new, fast-growing markets such as that for mobile telephones, the ADL matrix would...

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8 With regard to new, fast-growing markets such as that for mobile telephones, the ADL matrix would suggest that weak and dominant companies face quite different strategic opportunities and problems. Is this really true when the market is changing so rapidly?

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Managerial Economics

ISBN: 9780415272889

1st Edition

Authors: Tim Fisher , Robert Waschik

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