44. Last year, Americans bought 5,000 Ferraris. The average retail price of a Ferrari was $100,000. Statistical

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4–4. Last year, Americans bought 5,000 Ferraris. The average retail price of a Ferrari was

$100,000. Statistical studies have shown that the price elasticity of demand is 0.4.

Assume the demand curve is linear. Estimate it using the above information.

a. Is demand elastic or inelastic?

b. What will happen to revenue if the company raises its price?

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Managerial Economics And Organizational Architecture

ISBN: 9781260571219

7th International Edition

Authors: Clifford W. Smith, Jerold Zimmerman, James Brickley

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