Marks & Spencer is a large, established British retailer of apparel, house wares and food products. The
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Marks & Spencer is a large, established British retailer of apparel, house wares and food products. The company has a large workforce. As part of the company's benefits package, employees receive a discount of 30 percent off all purchases of apparel.
a. What are the advantages and disadvantages of offering a 30 percent discount off company merchandise?
b. What are the advantages and disadvantages of offering a 30 percent discount off apparel, but not house wares and food products? Why do you think the company differentiates between apparel and other products?
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Related Book For
Managerial Economics and Organizational Architecture
ISBN: 978-0073375823
5th edition
Authors: James Brickley, Jerold Zimmerman, Clifford W. Smith Jr
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