Based on what you know about market segmentation, help Jim and Andy by preparing a list describing

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Based on what you know about market segmentation, help Jim and Andy by preparing a list describing some of the common characteristics of the people who might be potential customers for their whitewater rafting business.

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Tourism The Business Of Hospitality And Travel

ISBN: 9780134484488

6th Edition

Authors: Roy A. Cook, Cathy H. C. Hsu, Lorraine L. Taylor

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