Go to the internet site of a travel organization (e.g., a hotel, cruise line, travel agency, large
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Go to the internet site of a travel organization (e.g., a hotel, cruise line, travel agency, large restaurant). Does it have a separate section for group or organizational purchases? If so, how does the information in the section differ from the organization’s consumer site? If it does not have a separate site, go to another organization until you find one that has a separate site for group or organizational purchases.
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Related Book For
Marketing For Hospitality And Tourism
ISBN: 9781292363516
8th Global Edition
Authors: Philip Kotler, John T. Bowen, Seyhmus Baloglu
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