You do not plan on going into marketing as a career option. You plan on being a

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You do not plan on going into marketing as a career option. You plan on being a general manager of hotel or restaurant. Why do you need to study and understand marketing?

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Marketing For Hospitality And Tourism

ISBN: 9781292363516

8th Global Edition

Authors: Philip Kotler, John T. Bowen, Seyhmus Baloglu

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Question Posted: Dec 13, 2023 11:43 AM

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You do not plan on going into marketing as a career option. You plan on being a

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Studying and understanding marketing is crucial for someone aspiring to become a general manager of a hotel or restaurant for several reasons 1 Custom...View the full answer

Marketing For Hospitality And Tourism

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