Discuss the determining factors in the planning of sales force structure for a modern pharmaceutical company. Can
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Discuss the determining factors in the planning of sales force structure for a modern pharmaceutical company. Can these factors be applied to the planning of sales force structures for other types of product or service? If so, provide examples.
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Related Book For
Global Marketing Management
ISBN: 9780199609703,9780191005718
3rd Edition
Authors: Kiefer Lee , Steve Carter
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