What kinds of situational influences might be factors in a consumers decision-making process regarding purchases at Starbucks?

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What kinds of situational influences might be factors in a consumer’s decision-making process regarding purchases at Starbucks?

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Marketing Real People Real Choices

ISBN: 9780135199893

10th Edition

Authors: Solomon, Michael R

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Question Posted: Jul 08, 2024 09:01 AM

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What kinds of situational influences might be factors in a consumers decision-making process regarding purchases at Starbucks?

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Marketing Real People Real Choices

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