2. Visit each of the stores, and write a detailed description of the store atmosphere-colors, materials used,

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2. Visit each of the stores, and write a detailed description of the store atmosphere-colors, materials used, types of displays, lighting fixtures, product displays, store personnel, and so on.

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Marketing Real People Real Choices

ISBN: 9780132299206

5th Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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