3. What are your major criticisms of each of the Web sites? What would you do to...

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3. What are your major criticisms of each of the Web sites? What would you do to improve each site? Ron Jon sells clothing and other merchandise both in its stores and on its Web site (www.ronjons.com). Visit the Web site, and also identify the Web site of a competitor. Hint: You can do this by Googling the term "surfwear." Follow the links to find out as much as you can about the companies. Then on the basis of your experience, answer the question

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Marketing Real People Real Choices

ISBN: 9780132299206

5th Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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