2. Do you think the firms are targeting specific market segments? If so, what market segments? What features of the Web site give you that idea? Ron Jon sells clothing and other merchandise both in its stores and on its Web site (www.ronjons.com). Visit the Web site, and also identify the Web site of a competitor. Hint: You can do this by Googling the term "surfwear." Follow the links to find out as much as you can about the companies. Then on the basis of your experience, answer the question