4-7. What is syndicated research? List two types of syndicated research and tell how firms can use...

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4-7. What is syndicated research? List two types of syndicated research and tell how firms can use this information in their marketing activities.

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Marketing Real People Real Choices

ISBN: 9780135209929,9780135209912

10th Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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