10. The Price of an iPhone App Story. If you created a cool new app, which pricing...

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10. The Price of an iPhone App Story. If you created a cool new app, which pricing model would you use and why? Consider all the important pricing variables in this chapter when answering.

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E-marketing

ISBN: 9781315506524

7th Edition

Authors: Judy Strauss, Raymond D Frost, Frost Raymond D

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