Think about advertisements you have seen or heard recently and identify one that you believe is offensive.
Question:
Think about advertisements you have seen or heard recently and identify one that you believe is offensive.
Why was it offensive? Why do you think the advertiser ran the ad if it is offensive? Do you think offensive ads can be effective? Why or why not?
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Related Book For
Integrated Advertising Promotion And Marketing Communications
ISBN: 9780134484136
8th Edition
Authors: Kenneth E. Clow, Donald E. Baack
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