3 years, be changed? c. Should the in-store promotion for an existing product line be increased? d....

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3 years, be changed?

c. Should the in-store promotion for an existing product line be increased?

d. What pricing strategy should be adopted for a new product?

e. Should the compensation package be changed to motivate the sales force better?

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Basic Marketing Research: Leeds University Business School

ISBN: 207990

4th Edition

Authors: Malhotra, Naresh K

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Question Posted: Oct 10, 2024 12:00 PM

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3 years, be changed? c. Should the in-store promotion for an existing product line be increased? d....

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Basic Marketing Research: Leeds University Business School

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