2. Discuss how the marketing management-decision action that you recommend to Jim Davis is influenced by the
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2. Discuss how the marketing management-decision action that you recommend to Jim Davis is influenced by the scaling technique that you suggested earlier and by the findings of that research.
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Ashish Bhalla
I have 12 years work experience as Professor for Accounting, Finance and Business related subjects also working as Online Tutor from last 8 years with highly decentralized organizations. I had obtained a B.Com, M.Com, MBA (Finance & Marketing). My research interest areas are Banking Problem & Investment Management. I am highly articulate and effective communicator with excellent team-building and interpersonal skills; work well with individuals at all levels.
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Related Book For 
Basic Marketing Research Integration Of Social Media
ISBN: 9781292020488,9780133469547
4th Edition
Authors: Naresh K. Malhotra
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