7. Explain how mystery shopping can be used by: store chains managers; producers of brands...

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7. Explain how mystery shopping can be used by:

■ store chains managers;

■ producers of brands sold in the store chains.

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Marketing Research:An International Approach

ISBN: 9798554161223

1st Edition

Authors: Marcus Schmidt; Svend Hollensen

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Question Posted: Oct 16, 2024 08:01 AM

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7. Explain how mystery shopping can be used by: store chains managers; producers of brands sold in the store chains.
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7. Explain how mystery shopping can be used by: store chains managers; producers of brands...

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Marketing Research:An International Approach

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