9-8. Bridgestone Corporation, the worlds largest tire and rubber producer, recently agreed to plead guilty to pricefixing
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9-8. Bridgestone Corporation, the world’s largest tire and rubber producer, recently agreed to plead guilty to pricefixing along with 25 other automotive suppliers. What is price-fixing? Discuss other recent examples of pricefixing.
(AACSB: Communication; Reflective Thinking)
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Marketing An Introduction
ISBN: 9781292146508
13th Global Edition
Authors: Marc Opresnik, Gary Armstrong, Philip Kotler
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