Creative Homework/Short Project Select a multinational company that sells products to consumers. a. Identify a particular product
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Creative Homework/Short Project Select a multinational company that sells products to consumers.
a. Identify a particular product and a research question related to that product that is most appropriately studied using a cross-sectional design. Justify your reasoning for selecting this design.
b. Identify a particular product and research question related to that product that is most appropriately studied using a longitudinal design. Justify your reasoning for selecting this design.
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Related Book For
Marketing Real People Real Choices
ISBN: 9781292221083
9th Global Edition
Authors: Michael Solomon, Greg Marshall, Elnora Stuart
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