Critical Thinking Companies sometimes teach consumers a bad lesson with the overuse of sales promotions. as a
Question:
Critical Thinking Companies sometimes teach consumers a “bad lesson” with the overuse of sales promotions.
as a result, consumers expect the product always to be
“on deal” or have a rebate available. What are some examples of products for which this has occurred? how do you think companies can prevent this?
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Related Book For
Marketing Real People Real Choices
ISBN: 9781292221083
9th Global Edition
Authors: Michael Solomon, Greg Marshall, Elnora Stuart
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