Critical Thinking Consumer-generated commercials seem to be part of a broader trend toward consumer-generated content of all
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Critical Thinking Consumer-generated commercials seem to be part of a broader trend toward consumer-generated content of all sorts. examples include MySpace, Flickr
(where users post photos and comment on others’ pictures), blogging, and video-sharing sites like YouTube. do you think this is a passing fad or an important trend? how
(if at all) should marketers be dealing with these activities?
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Related Book For
Marketing Real People Real Choices
ISBN: 9781292221083
9th Global Edition
Authors: Michael Solomon, Greg Marshall, Elnora Stuart
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