Describe the path the product takes to get from the producer to you. Draw a model to
Question:
Describe the path the product takes to get from the producer to you. Draw a model to show each of the steps the product takes. Include as much as you can about transportation, warehousing, materials handling, order processing, stock control and so on.
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Related Book For
Marketing Real People Real Decisions
ISBN: 9780273758167
2nd European Edition
Authors: Michael R. Solomon
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