. For Further Research (Individual) The wine industry over the years has undergone a number of changes in the elements that make up the packaging of a bottle

(or other type of individual package) of wine sold for consumption. Conduct research to identify some of the specific differences in the features of wine’s packaging.

Identify both the pros and cons of each packaging approach observed from a sustainability and marketing perspective (that is, consider different preferences and ideas held by different segments of the wine market affected by the related packaging features).