how does the wheel-of-retailing theory explain the evolution of retailing? how do the economic environment, demographics, technology,

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how does the wheel-of-retailing theory explain the evolution of retailing? how do the economic environment, demographics, technology, and globalization affect the future of retailing?              Appendix

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Marketing Real People Real Choices

ISBN: 9781292221083

9th Global Edition

Authors: Michael Solomon, Greg Marshall, Elnora Stuart

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